Einhell increases revenue and earnings in the first half of 2025
In the first half of 2025, Einhell Germany AG recorded the highest revenue in the company’s history while significantly boosting profitability. Group revenue increased by 9.4 percent to EUR 630.2 million (adjusted for currency effects: +11.6 percent). Earnings before taxes increased from EUR 50.1 million to EUR 61.8 million, with an EBT margin of 9.8 percent. Key growth drivers were the Power X-Change battery platform, now representing 53 percent of Group revenue, along with strong growth in the core markets.
European growth underscores strategic direction
“We’re looking back on the strongest half-year in the company’s history in terms of revenue – despite a challenging global market environment,” says Andreas Kroiss, CEO of Einhell Germany AG. “This shows that our strategy of focusing on cutting-edge battery technology, expanding internationally and cultivating strong brand partnerships is delivering long-term success.”
Spain and Portugal showed a particularly strong performance, with revenue growth of 25 percent, followed by the UK at +20 percent and France/Benelux at +11 percent. In Poland, revenue growth reached 39 percent and in Croatia 15.5 percent.
Capital expenditure and expansion
In the first half of the year, Einhell’s capital expenditure totalled EUR 8.2 million, including investments at the headquarters in Landau a. d. Isar. The company further expanded its international presence with the establishment of Einhell Digital Greece (IT services) and Einhell Latam S.A.S. in Colombia. By 2025, more than one million batteries are expected to be produced at the battery manufacturing facility in Hungary, which was commissioned in 2024.
Optimistic outlook despite global challenges
For the full year, Einhell expects revenue between EUR 1,150 and 1,175 million, with a pre-tax margin of 8.5 to 9 percent. Based on the very positive performance in the first half of financial year 2025, the Board of Directors is optimistic about achieving the planning for the full year 2025. “By entering new markets such as the United States and South Korea, we’re creating the basis for further profitable growth,” says Kroiss. The revenue share of the Power X-Change platform is to be expanded to more than 70 percent by financial year 2027. In addition to strengthening its position in the European market, the company plans to expand into the US, Egypt, Mexico, Saudi Arabia and South Korea.
About Einhell Germany AG
Einhell is a leading manufacturer of state-of-the-art tools and devices for the house and garden. From its headquarters in Landau/Isar (Bavaria), the internationally successful company has continuously expanded its innovative rechargeable battery platform Power X-Change and is now the market leader in the area of cordless tools and garden devices. For many years Einhell has set new standards in terms of endurance, performance, and safety. Einhell customers appreciate the freedom of cordless operation for all their DIY projects, as well as the excellent value for money that Einhell products represent and the first-class customer service offered by the company.